Chicago, IL — Corporate Pilot
Chicago is TrustPro's company-run proof of concept. Lead routing, call center scripts, CRM workflows and technician dispatch were tested here first, and every franchisee's training draws on how this location runs.
Where TrustPro Operates — and Where You Could Be Next
TrustPro operates in Chicago, North Dallas and Phoenix, with Houston expected to launch in around 60 days. Every system a new owner receives — lead routing, call center booking, CRM and dispatch — was built and tested in a working repair business before it was offered to franchisees.
Our Operating & Upcoming Territories
Built by Operators, Not Just Investors
TrustPro Appliance was founded by Sardor Umrdinov, who has led Home Alliance, Inc. since 2012. Home Alliance spent more than a decade building the lead generation infrastructure, call center and technology stack that every TrustPro franchisee inherits on day one. TrustPro isn't a concept — it's an operating repair business made available to qualified entrepreneurs.
What an Owner's First 90 Days Look Like
| Phase | What happens |
|---|---|
| Weeks 1–2 | 46 hours of training: operations, CRM and technology, customer service, marketing, hiring, payroll and scheduling |
| Weeks 3–4 | Territory setup: entity and licensing, insurance, service vehicle, tools and parts, technology accounts |
| Weeks 4–6 | Hiring your first technicians; marketing launch package goes live |
| Opening week | On-site opening support from the franchise team; Home Alliance leads start routing to your territory |
| Through day 90 | Ongoing coaching from the franchise team as you build your schedule and team |
Timing varies by owner; most open within 30–90 days of signing.
Your Market Could Be Next
TrustPro is expanding into Atlanta, Charlotte, Austin, Raleigh and Nashville, with Dallas–Fort Worth in negotiation. Phoenix is operating, and Houston is expected to launch in around 60 days. See all open markets →
Talk to an Owner
The best due diligence is a conversation with someone already running a territory. Request an introduction to a current franchisee during your discovery process.